Infinium Spirits announced an agreement with spirits distributor WEBB Banks to exclusively distribute Infinium products in travel retail in the Americas, cruise lines, the Caribbean basin and select Central American markets.
WEBB Banks will exclusively distribute products such as Templeton Rye American Whiskey, Zaya Rum, Skrewball Peanut Butter Whiskey and Tears of Llorona Tequila through their existing route to market.
“We are very excited to start working exclusively with WEBB Banks through their international route to market. This marks an important step for Infinium Spirits as we continue to expand the global footprint for our portfolio,” Infinium Spirits Senior Vice President-General Manager Shane Fitzharris said in a news release. “Our strategic partnership with WEBB Banks will allow our award-winning spirits portfolio to further build brand equity and global growth through their existing channels with a specific focus on the travelling consumer.”
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