Penumbra Mezcal Launches via Foley Family Wines & Spirits
Foley Family Wines & Spirits (FFWS) announced the debut of Penumbra Mezcal – the first agave spirit created by Chip Tate, FFWS Master Distiller of Innovation, whose goal is to reframe the role of smoke in mezcal.
Named for the moment during a solar eclipse “where light lingers at the edge of shadow,” Penumbra is distilled by the maestro mezcalero at a single Palenque in Santa Ana del Río, one of Oaxaca’s revered mezcal-producing villages, to the exclusive expression Tate developed for FFWS.
In the foothills of the Sierra Juárez with elevations of nearly 4,000 feet, agaves mature slowly, developing concentrated, herbaceous complexity.
To produce Penumbra, Espadín agaves are machete-chopped and very closely trimmed; tahona-crushed; fire-roasted; then distilled over open-wood flame.
Tate’s expertise in blending distilling traditions and innovation to craft respected whiskies like Balcones and the recently released Ampersand and Gambit No. 6 shapes Penumbra’s profile. Drawing on his extensive knowledge of wood and smoke, Tate designed the expression to deliver layered complexity, defined by a measured smokiness and a clean, mineral‑driven finish.
Working to Tate’s specification, the palenque’s production choices include:
As Master Distiller for Innovation at Foley Family Wines & Spirits, Tate is inspired to find new ways to combine and elaborate on old traditions, as demonstrated in Penumbra mezcal.
“Smoke is one of the most important but ethereal elements in mezcal,” Tate said in a news release. “The flavors of pit roasting are so foundational to what mezcal is – but the balance is important. So, the agave must be roasted just right and well-trimmed to yield an elegant, nuanced smoke. My aim with Penumbra was to balance and control the smoke to complement the ripe, bright agave—not dominate it.”
Bottled at 46% ABV, Penumbra is a higher proof mezcal. Extremely versatile, Penumbra is an accessible entry point for newcomers to the category and a sophisticated staple for connoisseurs. Penumbra can be enjoyed neat or to elevate cocktails from a Mezcal Margarita to an Oaxacan Old Fashioned.
“The mezcal category continues to demonstrate strong momentum, growing 5.1%* as more consumers discover the depth, authenticity, and craftsmanship that define the spirit,” Jason Daniel, CMO of Foley Family Wine & Spirits, said. “As interest in premium agave spirits expands, we see a significant opportunity to introduce drinkers to innovative mezcal expressions that remain rooted in tradition. This launch reflects our commitment to investing in the category’s future and sharing the rich heritage of mezcal with an evolving audience,” added Daniel.
Penumbra has earned early acclaim, receiving Double Gold and 95 Points at the 2025 Tequila & Mezcal Challenge. It is available at retailers nationally (SRP $45) and online at www.penumbramezcal.com.
Read more: Foley Family Launches New Gambit No. 6 Bourbon
ABOUT FOLEY FAMILY WINES & SPIRITS
Established by Bill Foley in 1996, Foley Family Wines & Spirits (FFWS) is a portfolio of highly acclaimed wines and spirits from some of the world’s greatest estates. The company owns more than 24 wineries and a distillery, each with its distinct style, legacy, and approach to hospitality. The growing global spirits portfolio includes High Ground Vodka, Charles Goodnight Texas Straight Bourbon Whiskey, New Zealand’s Lighthouse Gin, El Mexicano Tequila, the Loch Lomond Group portfolio of Scotch and spirits, and Two Stacks Irish Whiskey and Killowen Distillery. To learn more about Foley Family Wines & Spirits, visit ffws.com/spirits.
