Tequila Centinela announced a distribution agreement with Republic National Distributing Company (RNDC), expanding its presence in Florida and Texas. 

Through RNDC’s extensive network and on-the-ground expertise, the partnership will bring Centinela’s tequilas to a broad range of retail and hospitality accounts across both states.

Tequila Centinela is a tequila house founded in 1904 in the highlands of Jalisco that remains family-owned more than a century later. The partnership supports Centinela’s growth plans in the U.S. and enables the brand to connect its legacy with modern consumers, starting with two of the country’s leading tequila markets: Florida and Texas.

“Our partnership with RNDC marks an exciting new chapter in Tequila Centinela’s 120-year legacy,” Armando González, Vice President and Managing Director of Centinela U.S.A., said in a news release. “Through RNDC’s high-caliber network, we’re able to thoughtfully grow our footprint in Texas and Florida—two priority markets with a strong appreciation for authenticity, heritage, and craftsmanship.”

Centinela’s U.S. strategy prioritizes intentional placements and partnerships that align with consumer demand. Rather than chasing momentum in a crowded marketplace, the brand remains anchored in the principles that built its reputation: exceptional tequila, thoughtful partnerships within hospitality, and a deliberate approach to growth. With RNDC’s scale and breadth of coverage, Centinela is able to execute this strategy with greater agility while maintaining a focused, long-term approach to brand building.

“Expanding our partnership with Tequila Centinela was a seamless decision,” Jeff Potter, SVP Managing Director of Republic National Distributing Company, said. “They’ve consistently proven themselves as a strong player in the tequila category, and this next chapter felt like a natural fit for both teams. We’re proud to help bring their 120-year legacy to more retailers, restaurants, and bars throughout Florida and Texas.”

As Tequila Centinela expands in the Florida and Texas markets through RNDC, the brand will be more accessible than ever to spirits enthusiasts seeking a high-quality tequila with a compelling story and broad appeal.

Read more: Gran Centenario Cristalino Now Available in U.S.

About Tequila Centinela

Tequila Centinela is a heritage tequila brand proudly made in Arandas, Jalisco—the birthplace of Highland tequila. Founded in 1904 as the region’s first tequila distillery, Centinela is still 100% Mexican and family-owned to this day. Centinela honors over a century of tradition while leading in aged expressions, with one of the world’s largest tequila barrel-aging cellars. For more information, visit https://tequilacentinela.shop/.