An inaugural event celebrating Kentucky’s signature bourbon industry is coming to Louisville in 2026, the Kentucky Bourbon Country Auction and...

Brown-Forman announced the U.S. launch of New Mix, Mexico’s most popular ready-to-drink (RTD) cocktail. Crafted and canned at Casa Herradura...

Old Forester announced the release of a commemorative single barrel whiskey release honoring Elmer Lucille Allen, the first African American...

King of Kentucky, one of the most sought-after bottles in American whiskey, returns in 2025 for its eighth year with...

The Distilled Spirits Council of the United States (DISCUS) issued a new edition of the Code of Responsible Practices that...

Brown-Forman Corporation named new distribution partners across 13 U.S. markets, the company’s first such change in decades. Johnson Brothers will...