Heaven Hill Brands announced its first environmental sustainability strategy, with the goal of addressing environmental challenges in water, emissions, waste and conservation.

According to a news release, Heaven Hill developed four specific goals based on science-based research, international climate standards and internal study, to be achieved by 2030:

1. Use water more efficiently by improving water use efficiency by 15%
2. Drive toward zero carbon emissions by reducing carbon emissions from operations by 30%
3. Reduce waste by eliminating 10% of waste generated by operations, reducing virgin plastic in bottles by 50%, and working towards zero waste visitor experiences
4. Conserve the ecosystems that support the business by sponsoring planting of 5,000 trees of substantial size in local communities, supporting sustainable white oak supply, and supporting sustainable agriculture

Investments in these efforts across production, new technology and training initiatives are now under way. These efforts will join with other projects the company has undertaken in recent years, including replacement of light fixtures with more energy efficient LED bulbs, implementation of recycling programs within operations, completion of multiple boiler efficiency projects to reduce energy needs, and tree plantings around Bernheim Distillery.

Over the course of the next decade, the news release notes, both corporate and branded initiatives will continue to be announced to support these goals as the long-term vision takes shape. To learn more about Heaven Hill’s environmental sustainability efforts.

“Heaven Hill has always strived to be a good partner in our communities and to be a good steward of the natural resources used to create our products,” Rachel Nally, Heaven Hill Brands Manager of Environment & Sustainability, said in the news release. “Cultivating sustainable and thriving communities is important for our employees, our partners, and our neighbors. We are passionate about this next era in our commitment to responsibly use natural resources, reduce energy use, safely dispose waste, and conserve the ecosystems that support our business.”

Details about the new initiatives can be viewed online.