Craft & Art Wine and Spirits announced a strategic distribution and marketing partnership with Cincoro Tequila.

As part of this collaboration, Craft & Art will serve as the exclusive sales agent for Cincoro Tequila across the United States, working both in partnership with the brand’s existing distributors, including Southern Glazer’s, to expand Cincoro’s reach.

Craft & Art was established to provide an experienced national sales, marketing, and operations platform for innovative brands looking to scale. By joining forces with Craft & Art, Cincoro Tequila will strengthen its national sales footprint while continuing to invest in building brand awareness and deepening consumer engagement.

“We are honored to partner with Cincoro, a brand that exemplifies excellence and innovation in the tequila category,” Kevin Fennessey, CEO of Craft & Art Wine and Spirits, said in a news release. “Our team is excited to drive Cincoro’s exceptional portfolio to continued success and introduce the brand to an even wider audience of customers and consumers.”

Cincoro joins a portfolio of luxury brands including El Silencio Mezcal, Sonrisa Puerto Rican Rum, Tepozan Tequila, and Celosa Rose Tequila.

“Cincoro is entering an exciting new phase of growth,” Jeff Agdern, President of Cincoro Tequila, said. “Craft & Art brings a deep understanding of the U.S. market and an experienced team with a strong track record of building luxury spirits brands. We are thrilled to join forces with them.”

This exclusive partnership began July 1 and is expected to accelerate Cincoro’s presence in key national markets throughout 2025 and beyond.

Read more: Cincoro Tequila Teams with AC Milan for Limited Release

About Craft & Art Wine and Spirits

Craft & Art Wine and Spirits is a sales and marketing company founded to help emerging and high-growth spirits brands achieve national scale. The company provides its partners with a seasoned commercial team, operational support, and a robust distribution network across the U.S. For more information, visit https://www.craftandartws.com/.

About Cincoro Tequila

Founded by five NBA owners, Cincoro Tequila is a luxury tequila brand that blends traditional craftsmanship with modern elegance. Crafted in the highlands and lowlands of Jalisco, Mexico, Cincoro’s award-winning range includes Blanco, Reposado, Añejo, and the acclaimed Extra Añejo expressions. For more information about Cincoro, please visit www.Cincoro.com.