Penelope Bourbon released its Blackberry Old Fashioned, the newest addition to its collection of ready-to-pour cocktails. 

Crafted for easy enjoyment, from backyard gatherings to relaxed evenings with friends, Penelope Blackberry Old Fashioned features a blend of straight bourbon and rye whiskey, orange bitters, and blackberry simple syrup for a vibrant, fruit-forward take on the classic cocktail. The new offering continues the brand’s focus on delivering convenient, high-quality cocktail experiences while maintaining a bar-quality profile suited for any occasion. 

“We’re continuing to see consumers gravitate toward elevated ready-to-pour cocktails that deliver on both quality and convenience,” Michael Paladini, Founder and Vice President of Strategy at Penelope Bourbon, said in a news release. “Our Blackberry Old Fashioned brings a fresh, fruit-forward element to a timeless cocktail while staying rooted in the whiskey character that defines Penelope.” 

Bottled at 76 proof, Penelope Blackberry Old Fashioned balances bright berry notes with layers of vanilla, oak, citrus, and warm spice. Designed to be served simply over ice, the cocktail offers an approachable and consistent experience suited for a variety of occasions. 

“An Old Fashioned is one of those cocktails people already know and love, so we wanted to put our own spin on it in a way that still felt approachable and true to Penelope,” Danny Polise, Founder and Master Blender of Penelope Bourbon, said. “The blackberry brings a fresh and familiar layer without taking away from the bourbon and rye at the core. You still get that classic foundation with a little something unexpected. It’s balanced, easy to drink, and keeps the focus on the whiskey.” 

Penelope Blackberry Old Fashioned (SRP $29.99 per bottle) will be available at select retailers nationwide starting this month and is available to purchase at PenelopeBourbon.com.

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ABOUT PENELOPE BOURBON 

Founded in 2018, Penelope Bourbon has become one of the fastest-growing award-winning premium whiskey brands. The brand includes the Cooper Series, Limited Releases and Estate Collection. For more information, visit PenelopeBourbon.com.