ROW 94 Whiskey, founded by Multi-Platinum country music artist Dierks Bentley, will bring his life-sized hologram to its second airport location – Nashville International Airport, also known as BNA – this June and July. Through Friday, July 31, Bentley’s hologram will welcome visitors traveling to Nashville. 

Along with sharing the story of ROW 94, the hologram will point travelers toward sampling opportunities and drink specials at The Pharmacy Burger Parlor, an outpost of a beloved local restaurant located in BNA’s A/B Rotunda and operated by travel restaurateur HMSHost.

“As a former Commissioner and friend to the airport for many years, we’re excited to have Dierks Bentley’s ROW 94 hologram to welcome travelers this summer,” Doug Kreulen, president and CEO of the Metropolitan Nashville Airport Authority, said in a news release. “This installation offers an authentic Nashville experience and supports our ongoing commitment to enhancing the passenger experience from the moment they arrive.”

Bentley debuted the hologram last September at Louisville Muhammad Ali International Airport (SDF) in Kentucky, where ROW 94 is made. Its second airport location, Nashville, is where Bentley calls home and is also the location of the historic Music Row, where ROW 94 draws its name.

Coming up on its two-year anniversary, ROW 94 now includes ROW Broken Branches and Full Proof in its lineup, with Broken Branches recently expanding nationwide. BNA is proud to offer ROW 94 in the Dierks Lemonade at The Pharmacy Burger Parlor:

Dierks’ Lemonade

• 1.5 oz ROW 94
• 0.75 oz simple syrup
• 0.75 oz lemon juice
• 3 raspberries shaken vigorously 
• Splash of lemonade
• Splash of soda water
• 2 skewered raspberries 
• Lemon wheel

Combine all ingredients except soda water and lemonade in a shaker tin with ice. Shake vigorously to break up the 3 raspberries and dump into beer can glass (do not strain). Add additional ice if needed. Top off with equal parts lemonade and soda water. Garnish with 2 skewered raspberries and a lemon wheel. 

Read more: Dierks Bentley, ROW 94 to Greet Louisville Travelers in Hologram Form

About ROW 94 Whiskey

ROW 94 is a Kentucky Straight Bourbon Whiskey, launched in September 2024 by country music superstar Dierks Bentley and crafted with pride at the historic Green River Distilling Co. in Owensboro, Kentucky. ROW 94 uses Three Ingredients and The Truth, reflecting Dierks’ dream to create a bourbon that he and his fans can enjoy on the big nights and everyday gatherings, amplifying the country in us all. Subsequent bottlings include Broken Branches Bourbon, a limited release. For more information, visit https://row94whiskey.com/.