Mijenta Tequila to be Distributed by RNDC in Texas

News

May 15, 2026

mijenta-tequila logo RNDC

Republic National Distributing Company (RNDC) and Altos Planos, Inc., producer of award-winning, ultra-premium agave spirits brands Mijenta Tequila and Tres Tribus Mezcal, announced that Altos Planos will be distributed by RNDC in Texas beginning June 1, 2026. 

“Altos Planos has built some of the most acclaimed and fastest-growing agave spirits brands in the category, and we’re excited to welcome Mijenta and Tres Tribus to our portfolio,” Michael Dubois, State EVP, RNDC Texas, said in a news release. “Across Texas, spirits-led accounts continue to prioritize authentic, well-crafted agave offerings, and the Altos Planos team has created meaningful momentum behind these brands. With our experienced sales organization, established relationships, and commitment to delivering in the market, we are well positioned to build on that momentum and support the next phase of growth.”

“We’re thrilled to join RNDC in Texas, whose team has an incredible track record of success building and scaling some of the world’s most recognizable and coveted brands,” Michael Dolan, Chairman and Chief Executive Officer of Altos Planos, said. “Since we launched in 2020, we’ve been honored by the reception among consumers, top retailers and celebrated bars, whose passion for high-quality, artisanally crafted tequila has driven our rapid growth. We believe with their extensive footprint, strong industry relationships and passion for the success of the brands they represent, RNDC is the ideal partner to help us expand the Mijenta community in the next phase of our journey.” 

Texas is a strategically important market for agave spirits, estimated at approximately 15% of total U.S. tequila sales and the second largest state after California. With a long history in Texas, RNDC has a strong footprint across the state and a vast network of accounts where it maintains strong relationships.

“Tequila brands like Mijenta that use only agave, water and yeast are growing at more than 30% year over year, and we’ve only begun to tap into that consumer interest in the state,” Dolan continued. “We’re confident the RNDC team will help us supercharge the development of the Texas market.”

In March 2026, Reyes Beverage Group (RBG) and RNDC announced that they have entered into agreements for RBG to purchase certain markets of RNDC’s operations, including those in Texas. While subject to regulatory approvals and other customary closing requirements, the parties remain on track to close the transaction as early as the end of May 2026. Altos Planos has been distributed by RBG in California since May 2025. 

Read more: Tequila Centinela Partners with RNDC in Florida, Texas

Mijenta is an award-winning, sustainable tequila from the highlands of Jalisco made using only agave, water and yeast that celebrates the traditions of Mexican culture. Using a carefully controlled process where every detail matters, Mijenta comprises the essentials of a truly well-crafted tequila: complex, balanced and gastronomic. With community and sustainability at the heart of its mission, Mijenta is the first tequila producer to earn B Corp certification based on its holistic approach to environmental responsibility and development of meaningful and impactful partnerships. For more information, visit mijenta-tequila.com.

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