Crown Royal, NFL Team Up for Charity Program to Benefit Service Industry Workers, Others

Crown Royal, the first-ever whisky sponsor of the National Football League, will turn game days in 2021 into a giving day through its Kick Off with Crown Royal program. This past June, Crown Royal parent company Diageo announced it was entering into a multiyear sponsorship … Continue readingCrown Royal, NFL Team Up for Charity Program to Benefit Service Industry Workers, Others

Woodford Reserve, William Sonoma Pair Up for Cocktail Mixer Brand

Woodford Reserve has teamed up with digital home retailer William Sonoma to launch a line of co-branded cocktail mixers. The mixers include the Old Fashioned, Whiskey Sour and Mint Julep; mixers can be purchased at Woodford Reserve Distillery or online at www.williams-sonoma.com. Also, in recognition … Continue readingWoodford Reserve, William Sonoma Pair Up for Cocktail Mixer Brand

Highland Park Releases Second in Series of Cask Strength Whisky

Highland Park launched the second in its series of cask strength whiskies. Highland Park Cask Strength Release No. 2 will be available globally. The “straight from the cask” method is whisky with no water added after maturation, which delivers a robust and intense flavor with … Continue readingHighland Park Releases Second in Series of Cask Strength Whisky

Novo Fogo Cachaça Releases New Old Fashioned/Highball Canned Cocktail

Novo Fogo Cachaça announced the release of its first aged, cachaça-based canned cocktail, Brazilian Old Fashioned Highball. Part of the Sparkling Caipirinha line, which launched in 2017, the cocktail drink is composed of Novo Fogo Chameleon cachaça (aged one-year), vanilla syrup, orange and aromatic bitters, … Continue readingNovo Fogo Cachaça Releases New Old Fashioned/Highball Canned Cocktail

Dalmore Highland to Release High-End Sets of Single Malt Whiskies

The Dalmore Highland Single Malt is releasing a series of single malt whiskies celebrating the whisky maker’s relentless pursuit of excellence. The Dalmore Decades will showcase the last 60 years of its distilling, drawing on the distillery’s inventory to complete three different collections. The featured … Continue readingDalmore Highland to Release High-End Sets of Single Malt Whiskies