Crown Royal, the first-ever whisky sponsor of the National Football League, will turn game days in 2021 into a giving day through its Kick Off with Crown Royal program. This past June, Crown Royal parent company Diageo announced it was entering into a multiyear sponsorship … Continue readingCrown Royal, NFL Team Up for Charity Program to Benefit Service Industry Workers, Others
On this week’s episode of The Fred Minnick Show, Matthew Shafer – better known as Uncle Kracker – chimes in to chat with Fred over a whiskey flight. As Uncle Kracker, Shafer was rocker/rapper Kid Rock’s turntablist as part of the backing band Twisted Brown … Continue readingUncle Kracker Talks Rap, Candy Bars, Whiskey, Falls in Love With Resilient Bourbon
Are you ready to taste bourbon like a pro? Fred Minnick can help make that happen. In the video, Fred lays out in just a few steps how to taste your whiskey like a professional spirits taster, starting with what makes American bourbon and rye … Continue readingTaste whiskey like a Pro and Meet Jack Daniel’s in a Can
Coming into the San Francisco World Spirits Competition, my mind raced with many wonderful personal and professional things. Jaclyn is pregnant, and the Bourbon & Beyond announcement neared. In constant excitement about our upcoming baby boy and the eagerness to see bourbon on stage with … Continue readingBest Bourbon? Or Bourbon Pride? The story of ’18 San Fran Spirits Comp
A few years ago, I was at retired Old Fitzgerald master distiller Ed Foote’s house and noticed a George Dickel poster. For the unknowing whiskey person, Foote was the perfect George Dickel poster child. I suppose it didn’t really matter that he didn’t make the … Continue readingFinally, George Dickel Seized The Moment